What does have a brochure in common with a virtual cockpit? The Audi TT brochure Hack

The recipe for hacking a brochure: a digital dashboard, a brochure, a smartphone, a bit of augmented reality and users can be able to test the dashboard’s driving experience on a piece of paper…Well, augmented paper [ARTICLE].

Image source: https://www.thinkwithgoogle.com/campaigns/audi-tt-brochure-hack.html