Category: jobs

New Companies should learn that Storydoing is better than Storytelling

The big difference and value is in storydoing through action an not in communication only, e.g. storytelling. Examples of story doers are: Target, Walt Disney, Starbucks, American Express, Apple, Jet Blue, and IBM among others. In this study, published on the Harvard Business Review Blog, there is even evidence that storydoing companies are generating a substantially greater number of mentions in social media [ARTICLE]



The good old dilemma: Industry or Academia?

Over years I found this dilemma as one of the most frequently asked questions my postgraduate students tend to pose. Although I would slightly dissent on a couple of topics (deadlines, and relative stability) I think this article might really help in making the choice [ARTICLE]


Via tnooz